Put WSRV-FM to Work for You

At WSRV-FM our job is very simply to connect our advertisers with our listeners in the most powerful and cost-effective way. To help achieve that promise, we can offer you a number of components to create a true integrated marketing solution for your business. Please complete the form below.

Station Overview

97.1 The River, a Classic Hit’s format, plays only the most familiar, chart-topping hits from the late '60s, '70s and early '80s.

• From Elton John and Billy Joel to the Eagles, Fleetwood Mac, Journey and Styx.
• The River’s music library reads like the story book of the River’s loyal and responsive adult listeners' lives.
• Thanks to the enormous success of the video games Guitar Hero and Rock Band, a whole new generation of young people has discovered a passion for this magical format affectionately referred to as Classic Hits.

Contact Information

Want to be spotlighted?

Becoming a Spotlighted Advertiser is open to all on-air advertisers as a way to extend your advertising campaign and provide additional reach with our listeners on our web site searching for client information. Spotlight Advertisers receive Featured Advertiser Listings which include prominent display in our Recent On Air Advertiser list, On demand replay of the on-air commercial, a link to the advertiser web site, a link to a special offer, coupon or more information page on our site, the ability for users to watch a slide show or video about the service or product being advertised plus a premium listing in our site's city business directory (where available) and of course, spotlight search results appearing with any searches using keywords from the advertiser's on-air advertisement.

Want to advertise on this station?

Thank you for your interest in advertising with Cox Radio. If you would like more information about how Cox Radio can tailor an advertising solution to meet your needs, please complete the Online Inquiry form below.

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